SPOTLIGHT ON ACRYLICS

SPOTLIGHT ON ACRYLICS

Blog One of the most popular and versatile manufacturing materials used in trade show exhibits and retail environments over the past few decades has been acrylic. Acrylic is not a natural substance – it’s a synthetic made...
by Oct 4, 2017
INFLUENCER MARKETING

INFLUENCER MARKETING

Blog Some of the world’s top brands have achieved tremendous success with a marketing strategy known as ‘influencer marketing.’ Influencer marketing is a form of marketing, where brands pay individuals...
by Aug 15, 2017
THE USE OF COLOUR IN BRANDING

THE USE OF COLOUR IN BRANDING

Blog What’s the first thing people notice about an exhibit at a trade show? Clever design? Company logo? No, the answer is colour. People have an emotional and psychological response to colour that is rooted in the human...
by Oct 14, 2016